print + branding

product launch

True Lake Brewery

I created branding elements for True Lake Brewery, which included designing a logo and product packaging. The focus of the design is on “Nature’s Finest”, a new beer product featuring an eye-catching deer with flowers as the main graphic element. The separate t-shirt design adds to the visual appeal of the product and promotes the brand. I designed a website for the company using Wix and created a set of advertising graphics for the launch of the new product. I illustrated the beer case package design and created a box fit for six beer bottles using a die-line which also included space for a T-shirt. The packaging design aims to appeal to customers, stand out on shelves, and boost the brand’s recognition.